Hi, I'm Joseph. Product designer and HCD consultant in Tokyo.
I design complex systems people actually use.
Enterprise platforms, public services and AI products for teams in Japan, Africa, Europe and the US. I research them, design them, and increasingly build them.
01 · Selected work
Real systems, shipped.
Five projects out of many. Each one had a messy operation behind it and real people on the other side of the screen.
02 · How I work
One craft, three ways it shows up.
Design
The centre of everything.
Product, UX and interface design for platforms with real operational weight: enterprise dashboards, public services, regulated workflows and AI tools. Research first, design systems underneath, shipped screens at the end.
Translate
Between people, systems and places.
A Nigerian designer working from Tokyo for teams in Africa, Asia, Europe and the US. I sit between policymakers and field workers, engineers and executives, and make sure everyone is looking at the same picture. That is what consulting, advisory and speaking are for me.
Build
From the Figma file to the live link.
I write the front end when it matters. This site, Haske and a growing set of products started as my designs and shipped as my code. Some of that work runs through Jemirae, the studio I founded.
03 · Lab
Interfaces for cities, governments and the 3am shift.
04 · Speaking
If you can Google it, I won't say it.
- 2026
Beyond Compute
BUILD AI 2026, Innovation Catalysis track
- 2026
The World Outside the Classroom
BLAST Conference 2.0, Blass College
- 2026
The 2026 Playbook
Venture Café Tokyo, 8th Anniversary Thursday Gathering
- 2025
The Mastery of Focus
Tech Summit 2025, Premiere Edition
New in 2026 · My first book
The Sovereign Blueprint
7 secrets to building a global life from anywhere
A short, practical book for students in Akure and across Nigeria who feel stuck in a system moving too slowly. Not a motivational speech: a blueprint for turning small skills, clear logic and the internet into a career that reaches the world, without losing where you come from.
05 · The story so far
It started in MS Paint.
A kid in Nigeria, a family computer and a program nobody took seriously. 14 years later the canvas is bigger, the problems are real, and the curiosity hasn't changed.
The longer version- 2012
First pixels, in Microsoft Paint. No one called it design yet. I just could not stop making things look better.
- 2017
Started Applied Geophysics at the Federal University of Technology, Akure (FUTA). Reading the earth from noisy data turned out to be good training for reading messy systems.
- 2019
Went professional. Product design for startups in Lagos and abroad: fintech, health, mobility, e-commerce.
- 2023
Bigger systems. A university research-ethics portal in the US, products for UK and European teams.
- 2024
Led UI direction and field research for a social-protection platform across seven countries in Africa and South Asia.
- 2025
CTO and Head of Design at LockedIn HQ. Spoke at Tech Summit. Moved to Tokyo, started an MBA and founded Jemirae.
- 2026
Spoke at Venture Café Tokyo, back home at FUTA and at BUILD AI in Abuja. Wrote my first book, shipped Haske, and kept designing systems for cities and governments.
06 · Off screen
A Nigerian in Tokyo.
“His expertise in UX/UI design and overall technical understanding made the entire process smooth and collaborative. Highly recommend.”
“He provided a fast turnaround on our project and maintained excellent communication throughout. I was very satisfied with the results and would gladly work with him again.”
07 · Open to
Where I can help next.
Full-time & contract roles
Senior product design, UX, HCD and design-lead roles. Tokyo, remote, or worth relocating for.
Consulting & advisory
Enterprise and legacy modernisation, GovTech and digital public services, design systems, human-centred AI.
Speaking & workshops
Design, AI, focus, personal authority and building across borders. Conferences, universities and teams.